Why Winter Is a Great Time to Buy a New Car

You may not realize this, but winter is a prime time to buy a new car. With the chilly season winding down, buying a car is often the last thing on people’s minds, but you could be missing a golden opportunity.

Winter Ushers in Holiday Sales

With so many holidays falling in the winter months, you’re more likely to find a special holiday sale at your local dealership. And we’re not just talking about Christmas, either.

Most dealers offer discounted holiday prices for New Year’s, Martin Luther King, Jr. Day, Groundhog Day, President’s Day, and even St. Patrick’s Day. Holiday weekends, in fact, provide the perfect opportunity to shop for a new car. Not only do dealers offer more incentives to buy, but since fewer buyers actually purchase a new car during the winter months, you’re in a better position to negotiate.

You Can Buy Your Car Winter-ready

Purchasing a new set of wheels in the winter is a smart option because you can ensure the dealer sells it to you winter-ready. This includes having the right amount of antifreeze, the proper winter tires, and other cold-weather considerations. What’s more, if the dealer hasn’t winterized the vehicle, you could talk them down for an even better bargain — or at least have these options thrown in as part of the deal.

Similarly, test-driving a car in cold weather alerts you to those must-have features such as heated seats that you might overlook when buying in the summer.

You’ll Find Rock-bottom Prices on Certain Models

While winter is a good time to buy a car in general, it’s a great time to purchase a sedan, sports car, convertible, or another model that’s considered more suited to summer driving. That’s because all-wheel- and four-wheel-drive vehicles, particularly SUVs, are in higher demand during the winter. If there are buyers on the lot looking to take advantage of winter sales, they’re most likely shopping for a crossover or SUV.

For new sedans, their prime season has already gone by. By this summer, 2018 models will be arriving on the lot, giving sales representatives even more motivation to clear out 2017 sedans before spring. So, if you’ve had your eye on that new Honda Civic, CR-V, Accord, or Fit, now is the perfect time to stop by Honda of Burien and check out the bargains!

You Can Shop Around Online

Most people avoid shopping for a new car in the winter because they don’t want to get out in the cold, but you can work this to your advantage. In fact, winter provides the perfect chance to shop around for a new car online. Take your time browsing the Honda of Burien website to compare models, review current incentives, and even schedule your test drives. With the extra time spent putting in the research and narrowing down your options, you’re more likely to drive away in the vehicle best suited to your needs.

Come visit us at Honda of Burien to discuss more ways you can save on your new vehicle as this winter season wraps up.

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